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Hellfire - Research - Alchamera

Alchamera is a project I found on Behance which links in with the ancient alchemic symbols which i will be looking to include in the re-brand of the beer. I particularly like the use of colour in this work, blue over red with the two contrasting colours and also how the symbols work when laid over the top of the letters. 

Definitely something i will be taking inspiration from when deigning the label. 

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